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Entrepreneur Insider delivers crucial stories, strategies, and opportunities to leaders in over 50 nations, leveraging a global media network to ensure your message reaches the right audience.
We’re driven by a deep commitment to measuring our global impact. Data collection and analysis are central to our daily practices, ensuring we measure and enhance our influence effectively.
From programmatic effectiveness to audience engagement and sector-wide adoption of Global Press standards and practices, we use an array of measurement tools and assessments to understand the depth and scope of our footprint on the world. Roll over each metric to learn what we measure and why.
What we measure: We track the speed and accuracy of our news delivery, including the turnaround time for story publication and the precision of our reporting.
How We Matter: This ensures that high-tier audiences receive timely and reliable insights, reinforcing our role as a trusted source for crucial information.
Average number of reporter applications received per market: 730
The average time from story assignment to publication, ideally within 3 hours for breaking news and 24 hours for in-depth features. This metric highlights our commitment to rapid and timely news delivery.
The number of post-publication corrections relative to total stories published, aiming for fewer than 0.5% corrections. This demonstrates our dedication to initial accuracy and quality.
By achieving a turnaround time of 3 hours for breaking news, we ensure that our high-tier audience receives the latest updates quickly, keeping them informed and competitive in a fast-paced environment.
Our focus on efficient editorial workflows, with key phases completed within targeted times, ensures that we consistently produce high-quality content swiftly, reinforcing our role as a leader in effective journalism.
What We Measure:We analyze metrics such as readership levels, interaction rates, and feedback quality from our high-profile audience.
How We Matter: By understanding engagement, we refine our approach to cater to the interests and needs of influential decision-makers, enhancing the relevance of our content.
Average number of reporter applications received per market: 730
Average number of reporters hired per market: 5
Average number of reads per article, aiming for a minimum of 10,000 reads per high-impact story.
Engagement metrics such as likes, shares, and comments per article, targeting a 35% interaction rate.
Depth and relevance of reader feedback, assessed through qualitative analysis, with a focus on detailed and actionable comments.
Detailed feedback helps us refine our content strategy, ensuring it meets the needs and interests of decision-makers, thus enhancing overall engagement and effectiveness.
By focusing on a niche audience, we ensure our content effectively engages key decision-makers and industry leaders, enhancing its relevance and impact.
What We Measure:We evaluate how the stories, strategies, and opportunities shared through our platform influence decision-making and drive action among our target audience.
How We Matter: This helps us demonstrate the tangible impact of our journalism, showcasing the value of our content in shaping industry trends and strategic decisions.
Frequency of our stories being featured by leading media outlets and partner networks, including Fox News Journal, Times Square Journal, Washington Post Journal, AP News, Yahoo Finance, and Google News. Additionally, each story is distributed to a vast network of over 200 digital media outlets.
The breadth of our content’s dissemination, including mentions, shares, and citations by major news organizations.
Number of inquiries or actions taken by investors and funding bodies as a direct result of our content, including expressions of interest and follow-up discussions.
Formation of new collaborations or partnerships facilitated by exposure through our platform, indicating how our content drives networking and joint ventures.
The effect our content has on influencing key decisions, investments, and policies, assessed through follow-up analysis and feedback from investors, accelerators, and incubators.
What We Measure: We monitor our audience growth and geographic spread, focusing on penetration within key markets and sectors.
How We Matter: By expanding our reach, we maximize our influence on high-tier audiences worldwide, amplifying the impact of our journalism and insights.
Increase in readers and followers from various countries, tracking growth in global market segments and regional engagement metrics.
Analysis of how content influences industry trends and practices in different regions, including specific case studies or success stories from various geographic areas.
Instances of our content being picked up and translated by international media outlets, expanding its reach beyond domestic markets.
Assessments of how our stories contribute to global conversations and industry-wide changes, including recognition from international industry awards or global forums.
Instances where our content is cited or referenced by leading global industry experts, researchers, or academics, showcasing its thought leadership and authority.
Entrepreneur Insider connects with entrepreneurs and decision-makers worldwide through top global distribution networks and our Insider Community. We deliver essential business insights to both underserved and emerging markets.
Publishing in multiple languages, we ensure our content is accessible and accurately represents local voices, making sure their stories resonate globally.
We partner with regional outlets to target and engage local audiences, tailoring our stories to meet specific market needs.
We connect with organizations and community groups to broaden our reach and build relationships within entrepreneurial networks.
We work with thought leaders to enhance our content’s visibility and credibility, ensuring it resonates with key decision-makers.
Global Audience
Partner with leading global media networks to extend our content's reach across diverse international markets.
Utilize our invite-only newsletters and 800k+ active subscribers to directly connect with key decision-makers and industry leaders.
Leverage our social media platforms to engage a global audience and increase content visibility.
Collaborate with independent journalists to enhance content distribution and coverage in influential media outlets.
Audience
Entrepreneur Insider engages audiences in over 50 countries through our global media partnerships and an exclusive network of over 800k+ active subscribers. Our content is amplified via our own social channels, exclusive invite-only newsletters, and collaborations with global distribution partners and independent journalists.
These efforts ensure that our content maintains broad visibility and effectively engages key decision-makers and industry leaders worldwide.
Our extensive distribution network includes premier media outlets such as AP News, Fox News Journal, Times Square Journal, Washington Post Journal, Yahoo Finance, Business Insider, Nasdaq, Forbes, Market Watch, USA Today, and The Street.
These partnerships, along with our exclusive Insider Community, enable us to deliver crucial business insights worldwide. For instance, recent case studies illustrate how our content significantly boosted visibility and engagement for startups across various international markets, demonstrating the tangible impact of our global reach.
Network
Our delivery network, comprising top media outlets like AP News, Fox News Journal has significantly influenced the tech entrepreneurial ecosystem. For example, a recent startup featured through our platform saw a 183% increase in global visibility, leading to strategic partnerships with key investors and accelerators.
This case underscores how our extensive distribution network not only amplifies tech innovations but also creates valuable opportunities, driving growth and engagement within the global tech community.
Entrepreneurial Ecosystem
Our newsletter system, reaching over 800k+ subscribers, has achieved notable results. A recent tech startup featured in our newsletters saw a 150% increase in engagement and quickly secured valuable partnerships.
Subscribers benefit from customizable email preferences, ensuring they receive tailored content. Additionally, our community members can leverage our newsletter delivery networks, including prominent outlets like Hacker Noon, to maximize their impact and visibility, further enhancing their reach and success within the tech sector.
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